Greg Demetriou, Founder and CEO of Loraine Gregory Corporation and host at Ask A CEO Podcast joins Mike White on BluHorn (Media Buying and Planning Software), to share the evolution of Lorraine Gregory Corporation, how he is making a difference in the business marketing world, and tips for entrepreneurs.
Key facts:
- Greg’s LinkedIn
- Lorraine Gregory Corporation’s website
- Ask A CEO Podcast
- Greg Demetriou is a former NYPD detective
- Greg is a Marketing Hall of Fame inductee 2020
- Greg is a contributing author at Forbes Agency Council
- Greg is a contributing columnist at Long Island Business News
- Greg Demetriou started Lorraine Gregory Corporation in 1992
- Greg Demetriou is an accomplished national author, a business columnist, a TV host, and a public speaker
- Loraine Gregory Corporation is an advertising and marketing company
Key takeaways:
- Greg started his entrepreneurial journey in 1992, right after he retired from the NYPD where he held the rank of Detective
- In 1992, Greg and his wife purchased a small two-front store in Bethpage and incorporated that into the Loraine Gregory Corporation
- Lorraine Gregory Corporation provides advertising, brand marketing, email marketing, social media marketing, public relations, digital marketing, marketing strategy, direct mail marketing, and print design services
- Through Lorraine Gregory Corporation, Greg aims to help businesses in creating strategic marketing plans to reach out to targeted audiences for massive impact
- Greg believes in working hard 24/7 to succeed in life
- In the next five years, Greg wants to be a national provider for digital and marketing services in various metropolitan areas
- Greg believes in the trio of coordinated, comprehensive, and effective marketing efforts
Advice for entrepreneurs:
Greg’s top advice for entrepreneurs is to acknowledge and appreciate skills in a person. He believes that every individual holds a different skill set, and as business owners, we should have the eye to identify the potential skills in a resource
Quote:
About Marketing for Your Future with Greg Demetriou, Founder, and CEO of Lorraine Gregory Corporation
I am blessed to run an award-winning energetic forward-thinking company that helps companies consolidate their marketing efforts across all platforms and assures that client messages reach each segment of their audience. Our method makes sure each effort is coordinated, comprehensive and effective. Having all the necessary professional skills and disciplines inhouse adds a level of collaboration that produces outstanding results, wins client rave reviews and sets our company apart.
I am a nationally published author on marketing and business topics and an invited columnist in business publications. I am also consulted by media as an industry expert. I have presented marketing seminars to businesses and organizations for over 25 years.
I hold board of directors positions, participate in various community outreach programs, and undertake speaking and writing assignments not only for business but for the greater good of others less fortunate. My real passion is helping the many Not for Profit organizations in my area expand their cause-related services and fundraise effectively.
I hold the New York Police Departments Medal of Honor and after an exhilarating career as a Detective I retired from the Manhattan District Attorneys Office. I am deeply committed to stemming the tide of PTSD suicides in law enforcement officers, first responders and military veterans.
If you have a particular need, business or otherwise I would be very glad to hear from you.
I am a nationally published author on marketing and business topics and an invited columnist in business publications. I am also consulted by media as an industry expert. I have presented marketing seminars to businesses and organizations for over 25 years.
I hold board of directors positions, participate in various community outreach programs, and undertake speaking and writing assignments not only for business but for the greater good of others less fortunate. My real passion is helping the many Not for Profit organizations in my area expand their cause-related services and fundraise effectively.
I hold the New York Police Departments Medal of Honor and after an exhilarating career as a Detective I retired from the Manhattan District Attorneys Office. I am deeply committed to stemming the tide of PTSD suicides in law enforcement officers, first responders and military veterans.
If you have a particular need, business or otherwise I would be very glad to hear from you.