{"id":40,"date":"2016-09-13T18:52:24","date_gmt":"2016-09-13T18:52:24","guid":{"rendered":"http:\/\/gregscorner.richmadedesign.com\/?page_id=40"},"modified":"2018-06-06T19:13:46","modified_gmt":"2018-06-06T19:13:46","slug":"services","status":"publish","type":"page","link":"https:\/\/gregscorneroffice.com\/index.php\/services\/","title":{"rendered":"Services"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221;][vc_column width=&#8221;2\/6&#8243;][vc_single_image image=&#8221;183&#8243; img_size=&#8221;medium&#8221; add_caption=&#8221;yes&#8221;][\/vc_column][vc_column width=&#8221;4\/6&#8243;][vc_custom_heading text=&#8221;LETS GET DOWN TO BUSINESS&#8221; font_container=&#8221;tag:h1|font_size:20px|text_align:left|color:%23e5703d&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_column_text]For 25 + years I have grown a small store front company into the modern premiere<br \/>\nmarketing company it is today.\u00a0 As a CEO I have lived the battles, made hundreds of<br \/>\nadjustments, learned from top shelf mentors, consultants and contemporaries.<\/p>\n<p>Having a relatable \u2013 real world \u2013 experience based consultation that you are able to<br \/>\nput into action immediately can have a profound effect on you business.<\/p>\n<p>My vast business knowledge coupled with digital and direct marketing expertise<br \/>\nbecomes your formidable ally.<\/p>\n<p>I am available to meet with you. Our first half hour is complementary.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_separator][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/2&#8243;][vc_custom_heading text=&#8221;CONSULTING&#8221; font_container=&#8221;tag:h1|font_size:20px|text_align:left|color:%23e5703d&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_custom_heading text=&#8221;Take advantage of my LDR System for your business.&#8221; font_container=&#8221;tag:h2|font_size:20px|text_align:left|color:%23000000&#8243; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1473713950352{margin-bottom: 15px !important;}&#8221;][vc_column_text]Listening. Discussing. Resolving. The three pertinent steps a CEO must take to run a successful business in today\u2019s world.[\/vc_column_text]<div class=\" ubtn-ctn-left \"><a class=\"ubtn-link ult-adjust-bottom-margin ubtn-left ubtn-mini \" href=\"#consulting_area\" ><button type=\"button\" id=\"ubtn-3579\"  class=\"ubtn ult-adjust-bottom-margin ult-responsive ubtn-mini ubtn-fade-bg  none  ubtn-left   tooltip-6a04b3a51c6ce\"  data-hover=\"#ffffff\" data-border-color=\"\" data-bg=\"#ff6600\" data-hover-bg=\"#000000\" data-border-hover=\"\" data-shadow-hover=\"\" data-shadow-click=\"none\" data-shadow=\"\" data-shd-shadow=\"\"  data-ultimate-target='#ubtn-3579'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-weight:normal;border:none;background: #ff6600;color: #ffffff;\"><span class=\"ubtn-hover\" style=\"background-color:#000000\"><\/span><span class=\"ubtn-data ubtn-text \" >Read More &gt;<\/span><\/button><\/a><\/div>[\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_custom_heading text=&#8221;DIRECT, DIGITAL &amp; INTEGRATED MARKETING&#8221; font_container=&#8221;tag:h1|font_size:20px|text_align:left|color:%23e5703d&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_custom_heading text=&#8221;Full range of marketing services from me to you.&#8221; font_container=&#8221;tag:h2|font_size:20px|text_align:left|color:%23000000&#8243; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1473713995667{margin-bottom: 15px !important;}&#8221;][vc_column_text]Learn the creative and fresh approach your business must take to achieve your desired direct &amp; integrated marketing outcomes.[\/vc_column_text]<div class=\" ubtn-ctn-left \"><a class=\"ubtn-link ult-adjust-bottom-margin ubtn-left ubtn-mini \" href=\"#direct_digital_marketing\" ><button type=\"button\" id=\"ubtn-4460\"  class=\"ubtn ult-adjust-bottom-margin ult-responsive ubtn-mini ubtn-fade-bg  none  ubtn-left   tooltip-6a04b3a51c749\"  data-hover=\"#ffffff\" data-border-color=\"\" data-bg=\"#ff6600\" data-hover-bg=\"#000000\" data-border-hover=\"\" data-shadow-hover=\"\" data-shadow-click=\"none\" data-shadow=\"\" data-shd-shadow=\"\"  data-ultimate-target='#ubtn-4460'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-weight:normal;border:none;background: #ff6600;color: #ffffff;\"><span class=\"ubtn-hover\" style=\"background-color:#000000\"><\/span><span class=\"ubtn-data ubtn-text \" >Read More &gt;<\/span><\/button><\/a><\/div>[\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; parallax=&#8221;content-moving-fade&#8221; parallax_image=&#8221;188&#8243; parallax_speed_bg=&#8221;3&#8243;][vc_column][vc_empty_space height=&#8221;50px&#8221;][vc_column_text css=&#8221;.vc_custom_1478201551327{padding-top: 15px !important;padding-right: 15px !important;padding-bottom: 15px !important;padding-left: 15px !important;background-color: rgba(178,178,178,0.85) !important;*background-color: rgb(178,178,178) !important;}&#8221;]<\/p>\n<h1 style=\"text-align: center;\"><span style=\"color: #000000;\">The same products, services or technologies can fail or succeed depending on the business model you choose. Exploring the possibilities is critical to finding a successful business model. Settling on first ideas risks the possibility of missing potential that can only be discovered by prototyping and testing different alternatives.<\/span><\/h1>\n<h3 style=\"text-align: center;\"><span style=\"color: #000000;\">\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<em>-Alexander Osterwalder<br \/>\n<\/em><\/span><\/h3>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;50px&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][vc_separator][\/vc_column][\/vc_row][vc_row el_id=&#8221;consulting_area&#8221;][vc_column]<div class=\"ult-animation  ult-animate-viewport  ult-no-mobile \" data-animate=\"zoomIn\" data-animation-delay=\"0\" data-animation-duration=\"3\" data-animation-iteration=\"1\" style=\"opacity:0;\" data-opacity_start_effect=\"\">[vc_custom_heading text=&#8221;CONSULTING&#8221; font_container=&#8221;tag:h1|font_size:20px|text_align:left|color:%23e5703d&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_separator color=&#8221;custom&#8221; style=&#8221;dotted&#8221; accent_color=&#8221;#e5703d&#8221;]<\/div>[vc_column_text]Real world experience trumps book learning every time. That\u2019s what I bring to my assignments.\u00a0 25+ years of on the ground decision making, good and bad experiences, identifying the obstacles<br \/>\nand barriers to success.<\/p>\n<p>It is all about seeing the forest for the trees. You are embroiled in so many aspects of day to day business it is hard to focus on core elements that either hasten or block success.<\/p>\n<p>Being engaged in the business of giving expert advice to people working in a professional or business field is something I am passionate about.<\/p>\n<p>I am not a life coach, work life balance advocate. I am not university trained and do not possess graduate degrees. What I am is a dedicated CEO who has weathered the storms and the ups and downs. Applying my experience to your situation allows me to identify issues, seeing underperforming processes and personnel.<\/p>\n<p>The objective is always finding the right resolution or the better way forward. Bringing all the listening and discussing to a head to create a solution, or a course of action is the goal. Coming up with an end plan for you and your company to succeed or alter your ways is why I love consulting. Fulfilling your needs in terms of helping to find solutions to specific issues or difficult endeavors is my end goal.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_separator][\/vc_column][\/vc_row][vc_row el_id=&#8221;direct_digital_marketing&#8221;][vc_column]<div class=\"ult-animation  ult-animate-viewport  ult-no-mobile \" data-animate=\"zoomIn\" data-animation-delay=\"0\" data-animation-duration=\"3\" data-animation-iteration=\"1\" style=\"opacity:0;\" data-opacity_start_effect=\"\">[vc_custom_heading text=&#8221;DIRECT &amp; INTEGRATED MARKETING&#8221; font_container=&#8221;tag:h1|font_size:20px|text_align:left|color:%23e5703d&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_separator color=&#8221;custom&#8221; style=&#8221;dotted&#8221; accent_color=&#8221;#e5703d&#8221;]<\/div>[vc_column_text]<\/p>\n<h3 style=\"text-align: center;\">DIRECT MARKETING<\/h3>\n<p>Direct marketing?! Isn&#8217;t that a dead industry?? Absolutely not. \u00a0Shame on you for even thinking so!\u00a0Direct marketing is a form of advertising that truly will never be dead. It \u00a0is when companies provide information about a product or service with a call to action. Direct marketing materials include catalogs, mailers, fliers and more. \u00a0Direct marketing allows for the removal of the &#8220;middle man&#8221; as a company provides a message directly to a potential customer.<\/p>\n<p>Direct marketing messages generally include a call to action, encouraging the recipient to respond via a\u00a0phone number, a reply card or visiting a website. Companies are able to measure the effectiveness of their direct marketing campaigns by tracking responses to their campaign. Direct marketing campaigns tend to be more effective when companies use targeted lists of prospects of identifiable groups that are likely to have an interest in your products or services. \u00a0Advances in data mining allow for very pinpointed efforts.<\/p>\n<p>Companies that use direct marketing benefit from being able to focus limited resources on a targeted promotion. \u00a0This allows them to personalize the marketing message which gains better results than generic direct marketing.<\/p>\n<p>With my many years working in the direct marketing industry, I have a wealth of information on how to create a successful direct marketing campaign. \u00a0My company has various platforms such \u00a0XMPie software, which is the world&#8217;s leading solution for data-driven personalization. \u00a0This is a powerful tool for marketers to create truly relevant marketing campaigns and gain better ROI.<\/p>\n<h3 style=\"text-align: center;\">DIGITAL MARKETING<\/h3>\n<p>This is an umbrella term to categorize all marketing services that utilize digital technologies from the internet, social media, mobile phones, tv, radio and any other digital mediums. \u00a0This form of marketing it truly a multifaceted effort. \u00a0Digital marketing or integrated marketing has\u00a0supplied business&#8217; with a wide range of platforms to utilize in their marketing efforts. \u00a0Utilizing these mediums allow\u00a0for companies to achieve their marketing objectives through these digital technologies and medias of the modern world, as well as,\u00a0the more traditional avenues of print and mail.<\/p>\n<p>Integrated marketing includes managing various forms company presences such as websites, mobile apps, and social media company pages and collateral materials. \u00a0This is a way to brand your company and draw prospective clients in by being informative and relatable. \u00a0 This is in conjunction with online communications techniques including the likes of search engine marketing, social media marketing, online advertising, e-mail marketing and partnership arrangements with other websites. \u00a0Maintaining a consistent voice amongst all of these platforms becomes key for your company to have a successful marketing campaign.<\/p>\n<p>Keep in mind that\u00a0for digital marketing to be successful, there is a necessity for integration of these techniques with traditional media such as; print, TV, and direct mail as part of multichannel marketing communications.\u00a0The role of digital platforms in supporting integrated multichannel marketing is an important component, yet is often overlooked. In many ways, this highlights how important it is to break down silos between \u2018digital\u2019 and \u2018direct\u2019 marketing departments.[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221;][vc_column width=&#8221;2\/6&#8243;][vc_single_image image=&#8221;183&#8243; img_size=&#8221;medium&#8221; add_caption=&#8221;yes&#8221;][\/vc_column][vc_column width=&#8221;4\/6&#8243;][vc_custom_heading text=&#8221;LETS GET DOWN TO BUSINESS&#8221; font_container=&#8221;tag:h1|font_size:20px|text_align:left|color:%23e5703d&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_column_text]For 25 + years I have grown a small store front company into the modern premiere marketing company it is today.\u00a0 As a CEO I have lived the battles, made hundreds of adjustments, learned from top shelf mentors, consultants and contemporaries. [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-40","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Services For CEOs - Greg&#039;s Corner Office<\/title>\n<meta name=\"description\" content=\"Services - I specialize in digital and direct marketing but have a wealth of knowledge for you to utilize to your benefit. 25 years of experience is useful.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gregscorneroffice.com\/index.php\/services\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Services For CEOs - 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